Tag: designing

Most people might not know this but Schwinn was involved in the marketing of motorscooters back in 2005. In the 50s, Schwinn changed its marketing strategy and became more aggressive when dealing with distributors; this was aimed at making the company a dominant force in the industry. Many big companies went bankrupt while the smaller… Continue reading Designing Your Own Custom Schwinn Bike

After declaring bankruptcy in 1992, Schwinn has since been a sub-brand of Pacific Cycle, owned by the Dutch conglomerate, Pon Holdings. When you think about it, it actually makes perfect sense that shoppers were snatching up this Schwinn stationary bike. When gyms closed during the pandemic, people rushed to purchase at-home exercise equipment, and shortages… Continue reading Designing Your Own Custom Schwinn Bike