Not to mention, it’s all the more practical now as we’re wearing face coverings whenever we leave our homes. Olay’s Regenerist Micro-Sculpting Cream has long been a drugstore favourite thanks to its accessible price point and effective formula—and it just got even better. Its reformulated version now contains 30 percent fewer ingredients so it can focus on powerful skincare superstars like nourishing niacinamide, hyaluronic acid and skin-firming peptides. Your skin will love Youth to the People’s Triple Peptide + Cactus Oasis Serum no matter how thirsty it is (and seeing as how it’s the middle of winter, it’s probably pretty thirsty). Accessible, ingredient-driven brand The Inkey List’s creamy new Hyaluronic Acid Cleanser removes makeup, SPF and grime, while its one percent hyaluronic acid complex hydrates your skin—even after you’ve washed the foamy lather off. While clear lip liner might not make the best base under foundation, it’s definitely one to try if you’re a seasoned lipstick wearer.
“Do you get bad smile lines with your makeup on? Let me show you how to avoid it,” he says in a video which has amassed 375.2 million likes so far. “Let me start off this video by saying that smile lines are perfectly normal – that means you are a happy person. But there are ways for you to minimise them. Let me show you.” Brands have a knack of selling us things we don’t necessarily need. Heated eyelash curlers, silicone makeup blenders and skincare fridges are among them — but you can always count on TikTok’s beauty enthusiasts to try and convince you otherwise. When a skincare tool or a makeup product finds fame on the app, expect countless tried and tested videos, funny stitches and click-worthy tutorials. This month, one beauty buy in particular has reached viral status — and it might not be one you’ve ever used before.
As you might expect, clear lip liner does exactly what it says on the tin. Usually a gel-based formula, it’s entirely transparent and doesn’t contain any pigment like the trusty nudes and reds that might be in your makeup bag. Usually made up of a handful of waxes, plant-based oils and silicone, a number of beauty brands are jumping on the bandwagon. Originally a fragrance house, Lancôme was founded by Frenchman Armand Petitjean 1935. It all began with five perfumes, which were so successful, he quickly moved on to skincare.
They promise that their highly pigmented, quality, transfer-resistant, and waterproof formulas will last against all the elements (natural or man-made) all day long. Then they want you to head to social media and share a photo of your flawless makeup with the hashtag #MACChallengeAccepted. “Clear lip liner is great if you like to use a lip Estee Lauder makeup liner but don’t have one that matches the lipstick you want to wear,” adds Zoë. Unless you buy a lip pencil and a lipstick in the exact same shade from one brand, it’s difficult to ensure the colours will complement each other. Even a slightly varying shade of red can be the difference between your makeup looking expensive or unfinished.
Members can earn points by sharing products or connecting with the brand on Facebook, Twitter and Instagram and they will get discount while getting enough points. Through the combination of giving rewards and social media platforms in this campaign, it would attract Lancome makeup more engagement and word of mouth publicity that resulted in the increased effectiveness of digital marketing in Lancôme. Market intelligence data is a global front-runner in the research industry, offering customers contextual and data-driven research services.
In fact, Saweetie just buzzed off all her hair to start a “healthy hair journey.” She shared the daring and sexy new look with a celebratory Instagram post. While Saweetie said Cher imparted many tokens of insight during the campaign, one particular sentiment spoke to the humble rapper, who during our call, credited her team — three or four separate times. The rapper has already copped two Grammy nominations, grossed millions of fans, released several chart-topping hits, plus scored some pretty sweet brand partnerships. And the high praise and accolades are all thanks to her dedication to her craft and the ability to face obstacles and constantly rise to the occasion. Ultra thick and rich, the cream is formulated with shea, bacuri and cupuaçu butters to nourish , while jojoba seed extract also smooths skin.
There’s absolutely no doubt in our minds that Lizzo loves bold makeup looks more than anything. This year alone, she’s shown us how to master the art of dyeing your eyebrows pink and purple and how to pull off blue eye shadow and mascara. But trust us, that’s only a small fraction of the looks that the singer has served this year.
VIRTUAL SKIN CONSULTATION Upload a selfie to get a personalized skincare diagnosis and product recommendations. E-SHADE FINDER Find your best foundation shade from our database of 22,000 skin tones. By checking “SMS & Text” above and clicking “Sign up” you agree to receive up to 2 autodialed marketing messages a week sent to your mobile phone.
So when choosing the stars of their latest campaign, the brand knew they had to pick people who reflected those ideals. Historical, current and projected market size in terms of volume and value. Innovation in terms of use of material composition and lightweight having multiple application has garnered significant traction of attention among professional hair care salons as well as personal usage. Infused with walnut leaf, argan oil, and vitamin B5, this Yves Saint Laurent mascara is formulated to promote softer, fluffier lashes while thickening, volumizing, and lengthening. A Vogue-editor favorite, Lancôme’s Lash Idôle mascara uses 360 micro-bristles on a curved wand to coat and volumize every lash from root to tip. Even those with shorter lashes should have noticeably fluffier, lifted lashes after one use.
Margaux chatted with her Armenian icon, Cher, who takes us through her archive of hair and makeup transformations over the years. Here are the stories behind her glam, starting with a television spot in the ’60s right up to the bright blonde curls she wore just last year. As a prominent face in the beauty industry, MAC has shown their customers over the years that they have always embraced difficulties, as well as pushed and defied social boundaries.