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The company has partnered with Ray-Ban to make a pair of video-capturing Wayfarers. Facebook and Ray-Ban parent company EssilorLuxottica didn’t offer a specific sales forecast, but Bosworth said the glasses aren’t intended to be a niche product. While the glasses themselves provide only a couple hours of battery life, the included charging case provides roughly a day of use, Facebook says. I declare that the person I am adding is eligible as my legal dependent for my vision insurance benefits. If you are unsure whether your legal dependents are eligible under your vision insurance plan, please check your benefit information.

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But Facebook and Ray-Ban may not fully appreciate the enormous challenge that remains in convincing people to buy and use such a wearable device, particularly when its capabilities seem more neat than essential. Hind Hobeika, a product manager for augmented-reality devices at Facebook Reality Labs, told me Ray-Ban Stories are “the first smart glasses that people will want to wear.” I took the glasses for a spin on a nine-mile bike ride in Yosemite National Park where I found them useful for snapping pictures. Riding through the valley, there were moments where the trees would open up and reveal incredible views of the granite cliffs. Without the glasses, trying to shoot photos or videos of the views with my phone would have required that I ride dangerously while pulling out my phone, or that I slow down my entire group and stop to take pics. The Ray-Ban Stories made it possible to capture the views while continuing to ride and looking up at the cliffs.

The Ray-Ban Stories are a fine first attempt at smart glasses by Facebook. It’s great that the company teamed up with a brand people will actually want to wear. Facebook’s glasses look fashionable, not dorky, and aren’t obviously equipped with technology. That’s a big achievement for pair of smart glasses sold by a tech company.

The style was a runaway hit, establishing a new generation of Ray-Ban fans. There will likely be resistance by some to wearing cameras and microphones made by Facebook, regardless how well the glasses are designed. But given how Facebook’s brand is nowhere to be found on the glasses themselves, I’m not sure that stigma will significantly hinder interest in Ray-Ban Stories. Starting Thursday, the first ray ban caravan pair of smart glasses made by Facebook and Ray-Ban are going on sale for $299. They’re called Ray-Ban Stories, and you’ll be able to find them pretty much anywhere Ray-Bans are sold, including LensCrafters and Sunglasses Hut stores. In September 2021, Ray-Ban and Facebook Reality Labs announced a collaboration for smart glasses including Wayfarers with built in cameras called Ray-Ban Stories.