For its part, Estée Lauder, has seen growth in China via marrying influencer content with social media and livestreaming. According to Glossy-exclusive Launchmetrics data, which tracks where influencer content comes from, the Chinese version of TikTok, Douyin, represented 48% of Estée Lauder’s influencer voice in February. In fact, nine out of the 10 top posts for the brand were on Douyin, with one of their top-rated posts from the Chinese KOL, Austin Li, generating $343K from a single post. Estée Lauder has focused on growth in China for at least the past four years, according to Glossy reporting.
Embark on a comprehensive collaboration in the cosmetics sustainability domain with the aim of realizing a sustainable society. When beauty fans need a lipstick fix, fast—same-day delivery is now available at Sephora. Each of the winning packages represented a different category within the beauty space and showcased genifique sustainable design. It’s your opportunity to vote for the brand you think has the best packaging. After 20 years of serving the beauty community, Becca will shut down in September. After launching on QVC’s website and mobile app in April 2020, Estée Lauder is taking the livestream plunge on the shopping channel.
Estée Lauder brings you high-performance skincare, luxurious makeup and iconic perfumes. George EastmanGeorge Eastman invented the Kodak camera, helping make photography accessible to the public. Cornelius VanderbiltCornelius Vanderbilt was a famous industrialist who worked in railroads and shipping. He had accumulated the largest fortune in the U.S. at the time of his death, in 1877.
We recommend that you do not rely solely on the information presented and that you always read labels, warnings, and directions before using or consuming a product. Access to real-time, reference, Estee Lauder makeup and non-real time data in the cloud to power your enterprise. The company said it expects a fourth-quarter profit of between 38 cents and 48 cents per share, below estimates of 62 cents.
Shoppable livestreams have become increasingly important for U.S.-based beauty brands in the pandemic. Instagram and TikTok are moving in on QVC’s territory, with the latter launching a specific TikTok beauty livestreaming opportunity for Walmart last week. Meanwhile, Beautycounter and Ulta Beauty are creating their own proprietary experiences with partners. A vastly improved search engine helps you find the latest on companies, business leaders, and news more easily.
Those with normal to dry skin though, might prefer the slightly more satiny finish of the brand’s Dewy + Smooth foundation. Like Estée Lauder’s Double Wear, L’Oréal Infallible’s Fresh Wear foundation provides waterproof coverage that’s resists sweating and transfer for up to 24 hours. L’Oréal’s lightweight and buildable medium-to-full coverage formula is available in dozens of shades, and while it may yield a slightly less matte finish than Double Wear, it leaves skin feeling fresh and hydrated. What’s more, users have said that this foundation formula doesn’t oxidize and change color throughout the day. These fragments are mica, the mineral that adds a shimmer to beauty products such as blusher, eye shadow, lipstick and foundation, as well as to the paints used by the car and construction industries.
From primers to bronzers to moisturisers, it’s no wonder Estée Lauder is one of the leading beauty brands in the world. It’s famous for its high-performance products, as well as a huge skin shade range. The Estée Lauder at ASOS edit features colour-correcting concealers, so you can find the right coverage for your face and skin type. With a brush applicator, hydrating concentrate and a luminous, wear-all-day formula, it’ll keep you going from morning to night.