In 1937, the American company Bausch & Lomb established the Ray-Ban brand of sunglasses and eyeglasses. In the years since, Ray-Ban has developed into and extremely successful fashion brand, with design classics such as the Aviator and Wayfarer making Ray-Ban a world leader. Mention high fashion sunglasses and the name that immediately springs to mind is Ray-Ban.
“Imagine seeing holograms, turn-by-turn directions, or being able to play chess on a table in front of you with your loved one 3,000 miles away right from your glasses.” Some fret over such technology, fearing Facebook will strip away yet another layer of our privacy, with Ray-Ban wearers beaming images of everyone and anything hither and yon for purposes unknown. Google Glass failed to allay such concerns, among other issues, nearly a decade ago. While still in production, those specs will forever reign as eyewear for “glass-holes,” a textbook case of brand failure. Snapchat’s Spectacles fared better with public perception, but remain a niche item, to be sure. The video from the horseback ride was clear and watching it sort transports you to the moment.
Timeless style, authenticity and freedom of expression are the core values of Ray-Ban, a leader in sun and prescription eyewear for generations. The lifestyle brand joined the Luxottica Group in 1999 after which Ray-Ban accelerated its growth and redefined its distribution. As of December 31, 2018, Luxottica operated 213 locations, mainly in China. In spite of its popularity, Ray-Ban focuses on individuality and personal identity in this lively collection of eyeglasses.
On sunny days I do wear sunglasses when I play tennis so it was an added bonus that I could take videos while hitting groundstrokes and volleys. The glasses were light enough that they didn’t interfere with my game, so much so that I forgot I was wearing them. However when I started to get sweaty, they started slipping which happens with most glasses anyway. In looking at the captured video, it was brilliant to see how the ball spins when it reaches me from my coach’s racket and how it travels from when I hit it back. Because the video is directly from one’s perspective, it puts the viewer of the video right into the thick of the action.
These oversized sunglasses promise 100% UV400 protection — which means they’ll effectively block harmful UVA and UVB rays. They claim to be great for all occasions — from driving to running to fishing — but the mirrored lenses and cat-eye frames make them super fashionable. ray ban caravan This gorgeous pick is also ideal for extra sunny beach days when you might want the added protection of oversized frames, which may help prevent squinting around the extra-delicate eye area. Plus, Amazon shoppers give them a 4.3-star rating and hundreds of positive reviews.
By signing up, you certify that you are at least 16 years old. Effectively, Google was surfing on the wave of its success and offering up a new toy that seemed to be inevitable — but had no clear use. “With Ray-Ban stories, you can stay focused on what you’re doing, and you don’t have to choose between being on your device and being fully present,” Zuckerberg says.
As it was initially exclusively a military product and not a fashion accessory, the name “Ray-Ban” (stands for “radiation protection”) originated incidentally at this time. Ray-Ban glasses popularity has extended past their sunglasses line to include timeless glasses frames that include rectangular and Retro-Wingtip styles for men and women, and include modern cat eye shapes for women. The Ray-Ban glasses collection offers styles ranging from classic tortoiseshell and gradient patterns, from sleek black to stylish hues. Today, there’s a wide variety of styles to choose from, and the Ray-Ban brand has something for everyone.
But keep in mind that while polarized lenses might be able to keep you from squinting, they don’t actually provide any UV protection on their own. To protect you from harmful UV rays, polarized lenses need to be combined with a UV-blocking substance. Many people use the terms crystal and glass interchangeably when referring to sunglass or eyeglass lenses. While this is not entirely inaccurate, Ray-Ban no longer manufactures lenses that are 100 percent glass. However, they offer crystal sunglass lenses, which are manufactured with a 50/50 mix of glass and polycarbonate. Crystal lenses are often referred to as glass lenses since they technically contain glass.